Apr 5, 2012

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iPhone 4S Goes Rural With Regional US Carriers On April 20

iPhone 4S Goes Rural With Regional US Carriers On April 20

We learned yesterday that Apple plans to expand its potential customer base when the iPhone 4 and iPhone 4S launch on a number of small regional CDMA wireless networks later this month. This soft launch will expand Apple’s original foray into regional carrier partnerships that began last October with the Southeastern US carrier C Spire.

As MacRumors mentioned, there are at least five regional CDMA carriers across the nation who have announced plans to offer their customers the iPhone 4S and CDMA-compatible iPhone 4 model beginning on April 20. The list of carriers and the areas they cover are:

  • nTelos Wireless- Virginia
  • Alaska Communications- Alaska
  • GCI- Alaska
  • Appalachian¬†Wireless- Kentucky
  • Cellcom- Wisconsin
  • C Spire- Mississippi, Alabama, Florida, and Tennessee

The good side to using regional CDMA carriers such as these is that they offer coverage in rural areas in which the national carriers do not. Also, most customers prefer to do business with a local company. From a¬†financial¬†standpoint, Apple’s partnerships with regional carriers over adding another national carrier will allow them to gain more “bang for its buck” by reaching out to new consumers.

[Source: ars technica]