Feb 15, 2012

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Rayman: Origins Profitable for Ubisoft

Rayman: Origins Profitable for Ubisoft

In what may come as a surprise to most, Ubisoft has revealed that Rayman: Origins has already proven to be a profitable game for their company.  Both the budget and sales figures for the game haven’t been provided, but according to Ubisoft when discussing figures to investors, the game “has the capacity to become a long-term seller for the company.”

It’d be understandable to be shocked that the game sold better then expected.  Rayman: Origins originally was set to be split into downloadable chapters but ultimately arrived on retail shelves with little to no marketing.  Further pushing it into murky waters was the fact that it debuted alongside major releases like Saints Row: The Third, Need For Speed: The Run, and Assassin’s Creed: Revelations.  In it’s first month at U.S. retail, Rayman: Origins sold just 50,000 according to the NPD.

Luckily enough commotion was made regarding Michel Ancel’s return to the Rayman franchise and the game was met with critical acclaim, sitting at a very high 87 on Metacritic.  Outside of Nintendo’s New Super Mario Bros title you’d be hard pressed to find a greater platformer and in this reviewer’s case, I actually prefer Rayman: Origins.  It’s beautiful environments coupled with levels both challenging and creative helped Rayman: Origins become one of the best titles of 2011 in many gamers eyes.  Thankfully, it appears that it wasn’t one of the most overlooked titles in 2011 and with the launch of the PSP Vita and Rayman: Origins on the device, more and more people will be able to enjoy this charming platformer.

For more details on the game, check out my review here.

[source: Gamasutra]