May 30, 2011

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Activision Plans Call of Duty Subscription

Activision Plans Call of Duty Subscription

In an unexpected move, Activision Blizzard has confirmed to the Wall Street Journal that Call of Duty: Modern Warfare 3 will feature a subscription service.

Activision fell short of announcing a firm price, but did say that it the service will fall below the $7.99 a month subscription fee Netflix charges.  Activision Chief Executive Bobby Kotick called Modern Warfare 3 an “enormous investment” and explained that the services they planned for the game would not be possible if there was no fee in place.

The service, Call of Duty Elite, will be a monthly subscription service that provides gamers with additional downloadable-content.  In the interview, Kotick did not set in stone what services would be provided for subscribers of the “Elite” program, but there along with the new maps were details of enhanced stat-tracking.

Of course Blizzard has had success with subscription based games, the best example being World of Warcraft which charges players $15 a month and has over 11 million subscribers.  World of Warcraft is an entirely different type of game however, and this would be a first, done on the scale of Modern Warfare 3, for a console-based shooter.

For Xbox 360 users, the fee for Call of Duty Elite will not be included in their subscription to Xbox LIVE.

Call of Duty: Modern Warfare 3 launches for the PC, PlayStation 3 and Xbox 360 November 8, 2011.

[Source: Wall Street Journal]